Why the New Google My Business App Makes for a Pivotal Marketing Moment

Earlier today, I saw a tweet that impressively captured the space between a proverbial rock and hard place where many marketers and small-to-midsize businesses (SMBs) might find themselves. The tweet was part of an ongoing conversation in response to a recent New York Times investigation of never-before-reported events that led to Facebook’s high-profile crises and missteps…

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Unriddled: Amazon Officially Selects HQ2, an Unsend Feature Coming to Messenger, and More Tech News You Need

“Unriddled” is HubSpot’s weekly digest of the tech headlines you need to know. We give you the top tech stories in a quick, scannable way and break it all down. It’s tech news: explained. Unriddled: The Tech News You Need 1. Amazon Officially Announces HQ2 Locations Confirming rumors that began swirling last week, Amazon officially…

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The What, Where, and How of Video Consumption [New Data]

Since late last week, the topic of online video has worked its way into a few headlines. First, it was announced that Facebook has launched Lasso: a short-form video app seemingly designed to compete with TikTok, which is a similar app allowing users to upload quick videos that are usually powered by a musical background….

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The Voice Search Barometer: Where Do Users Stand? [New Data]

At this week’s annual Samsung Developer Conference, there was one technology that arguably stole the spotlight: Voice. Samsung is making a somewhat apparent push to power more devices — from smartphones to smart speakers to home appliances — with its own voice assistant, Bixby. It got us thinking: Where do users stand on voice assistants,…

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