5 B2B Brands Innovating with AR & AI Marketing

Augmented reality and artificial intelligence aren’t just for B2C marketers anymore, and as we move into 2020 we’re likely to see a new decade of B2B that keeps moving farther away from “Boring-To-Boring” and towards more to B2C-like experiences. AR and AI are a key part of what consumers increasingly expect to find in those…

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5 Top B2B Brands Mastering Facebook Engagement

With more than 2.4 billion users worldwide, Facebook has long been a popular platform for brands both B2B and direct-to-consumer looking to creatively and effectively showcase their products and services. Facebook has released scores of new features over the past several years that have not only helped it remain among the most-used social media platforms…

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10 Tips From Influencer Marketing’s Hidden 1,000-Year History

When it comes to influencer marketing, we usually think of it as a fairly recent or even cutting-edge innovation. However, when you consider what’s at its heart, influencer marketing’s roots date back well over 1,000 years. The way successful professionals practice influencer marketing is undoubtedly innovative and thoroughly modern, yet for more than a millennia…

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