9 Australian Websites That Will Inspire Your Design

It’s no question that Australia is one of the most visually stunning places on Earth. And, for generations, Australian artists have embraced the continent’s colorful culture in their work. When walking through a museum or historical location in Australia, you might find canvases covered with vibrant colors and energetic images that feel like they’re transporting…

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20 Stats About Australian Instagram Users & Trends

In July, nearly 41% of Australia’s population was on Instagram. And, with Australia being one of the biggest internet and social media growth regions, its Instagram audiences are likely to keep getting bigger. Yes. No matter what country you’re marketing in, Instagram’s platform is primed for brand awareness. You might think with growth stats like…

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Why Consumers Sign Up for Webinars [New Data]

In 2020, brands are leveraging virtual events more than ever. And, although some marketers once believed that “webinars were dead,” many are now rethinking that statement as they find themselves scheduling and promoting this exact type of event. Webinars, or online events often modeled like a class or seminar, often include a lesson, slide deck,…

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What are Mini Apps & Why Marketers Should Care

With apps continuing to grow as a vital staple of everyday life, marketers continue to ask, “Do I need to have an app for my business?” Luckily, unless your small business’ product is an app — or you have a skilled staff of developers, you probably don’t need to spend tons of time and money…

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11 Tips for Virtually Pitching Marketing Campaigns

It’s no secret that agencies are accustomed to wooing clients during in-person pitches. In fact, the term “pitch theater” is regularly used in the agency world to describe over-the-top presentations that go to great lengths to win accounts. But, with the recent shift to remote work, agencies can no longer rely on a firm handshake,…

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The Ultimate Guide to Managing Remote Marketing Teams

Behind many great teams are great managers. Take my manager for example. Each day, she oversees a team of blog writers and editors, reports on the HubSpot Blog’s progress to stakeholders, and also manages many of the logistics and processes that keep our site running smoothly. But, the blog’s editorial processes and traffic strategies aren’t…

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How to Promote a Virtual Event, According to HubSpot Marketers

In 2020, as brands adapt to remote work, they’re also learning how to shift their in-person events to online-only programming. When you surf the web on any given day, odds are you’ll see at least one social media post, email, video, or stream that promotes or covers an online event. And, although some brands might…

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Where and How Often Do Consumers Watch Live Video? [New Data]

By 2027, the live video market is expected to surpass $184 billion. And brands are taking notice. By the end of 2018, marketers were using live video as part of their social media strategy. Since then, this number has likely grown as brands continue to use a number of online platforms to stream virtual events,…

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